Anaezi Modu

Response to Skype Chat:

The Skype chat with Anaezi Mondu was really interesting and increased my understanding of personal branding. Mondu talked about how sometimes your personal passion doesn’t always fit with the classes that you are taking. I can relate to that here at school because some of my classes do not directly relate to my major, but I am trying to make the best out of the time I spend there and learn as much as I can. Mondu was able to take her skills of being an architect and transform that into her website, designing physical space.

ReBrand is part of the evolution that entails following your passion, and Mondu explained that branding entails much more than what people may think. Thinking about color, logos, and identity all play into how you are branding your company and yourself. One of the most important aspects of branding is to think about what it is that grabs you and what your emotional connection is to bring you in. When you’re trying to make an impression on someone, you need to think of how someone will be taking all this in from their point of view. I checked out a website featuring ReBrand and Mondu for Providence – the creative capital, and I really like how everything is simple and clean-cut.

I enjoyed the part of the Skype chat when Mondu brought up the idea of having a group of people with different nationalities on a team because you want your brand to be shown globally. Teamwork is so important when creating a brand, and I feel like at TCNJ I have worked a lot with team members on projects and that has improved my communication skills tremendously.